Our Process
A Strategic Approach for Sustainability Leaders
At Stargraph, we've refined our process through years of experience building successful strategies for direct-to-consumer brands. Now, we're focusing this expertise exclusively on organizations driving positive environmental change.
Discovery & Analysis
We begin with a comprehensive exploration of your organization, market position, and goals. By understanding your unique challenges and opportunities, we create a foundation for meaningful impact.
Strategic Development
Based on our findings, we craft a tailored strategy across key media channels designed to amplify your message and drive measurable action. Our approach balances brand building with performance metrics.
Precision Targeting
Our unique access to a proprietary audience targeting technology sets us apart. We build highly targeted contextual audiences that most agencies can't match, resulting in reduced CPMs and significantly higher engagement rates.
Creative Optimization
Whether working with your existing assets or developing new campaigns, we ensure all creative elements align with both your brand values and performance goals. Our creative+data approach ensures your message resonates while delivering results.
Continuous Refinement
Sustainability is a journey, not a destination. We continuously monitor, analyze, and refine our approach to maximize your impact and resource efficiency.